Why Videos on Website Homepages Are the New Hero: Boosting Engagement in 2025

These days, users expect instant value from the websites they visit. With just a few seconds to make an impression, your homepage needs to hit the mark – visually, emotionally, and functionally. That’s where videos on website homepages are fast becoming the new digital hero. From increasing dwell time to enhancing trust and improving conversions, […]
Website building for Beginners: Your A-Z guide

Welcome to the digital era, where establishing an online presence is not just beneficial but essential for businesses of all sizes. Whether you’re a budding entrepreneur or an established company, having a professional website is your gateway to reaching a wider audience, showcasing your products or services, and driving business growth. How To Build A […]
14 SEO Tips to Win Hearts this Valentine’s Day

‘Tis the season when love is in the air, hearts beat a little faster, and thoughts turn to gifts and plans for Valentines Day. In the spirit of this romantic occasion, we believe a handful of SEO tips can work wonders for business owners aiming to court more clients and customers seeking the perfect token […]
Easy 5-Step Guide to Creating Effective Content

Table of Contents Easy 5-Step Guide to Creating Effective Content Creating and implementing a comprehensive content plan requires a strategic approach. In this guide, we’ll walk you through the step-by-step process of developing and executing a robust content plan. Let’s kick things off with a fundamental understanding. Distinguishing Between Content Strategy and Content Plan […]
The Game-changing Benefits of Investing in SEO for your Business

In the dynamic landscape of online business, the role of SEO stands as a linchpin, crucial for ensuring not just visibility but a thriving digital presence. While it’s true that you might have that go-getter on your team who dabbles in digital marketing, attempting to keep up with the ever-changing algorithms and trends, there’s a […]
Building a Top Tier SEO Plan for 2024

As we embark on a new year, the ever-evolving digital landscape brings with it a fresh set of challenges and opportunities. In this extensive guide, we’re not just scratching the surface—we’re going deep into the world of SEO in 2024. So, to help you make your way through SEO in 2024 with ease, we’ve made […]
From Clicks to Conversions: Winning Strategies for Cyber Monday

Table of Contents In the world of online retail, Cyber Monday has carved its place as a digital shopping extravaganza, offering consumers incredible deals and discounts that rival those of Black Friday. As the UK’s e-commerce landscape continues to flourish, Cyber Monday has evolved into a critical day for businesses, both large and small. It’s […]
Website Content Is King (Still) Get Ready for 2024

Website Content is King (STILL) ! Get Ready for 2024 Table of Contents Website Content is King – STILL! Years ago, we used to tell clients, “Content is King!”, and to always make sure you add relevant, fresh content regularly to your website, and be consistent. This is still very much the case today, if […]
Remember Your Vitamin E – Internet Psychology

Remember Your Vitamin E – Internet Psychology Table of Contents Internet Psychology… They say the camera never lies, but just make sure that what you are exposing is honest and true to the topic you are portraying. You need Vitamin E! Excite tr.v. ex•cit•ed, ex•cit•ing, ex•cites1. To stir to activity.2. To call forth (a reaction or […]
Video on Your Website – A Must Do!!

Video on Your Website – A Must Do!! Table of Contents One of the things that we keep saying to clients, and have done for many years now, is that “content is king”. Video on your website is, of course, also content. This applies to all content on your website and social media, and while […]